Built for African businesses · Naira pricing · No API fees

Your AI marketing agent
on WhatsApp

Handles every inquiry, follows up every lead, and runs your campaigns — 24/7, for any business, on the WhatsApp number you already use.

🚀 Start free for 14 days See all features →
Trusted by  Genomac Holdings · G-Natures · Genomac Institute · Certifyer · + more
ugene.app/dashboard
Ugene Console — Live
547
Contacts
23
Hot Leads
1,234
Messages Today
3
Active Campaigns
Hot Leads — Needs Follow-Up
AO
Adaeze Okafor
💰 Ready to pay
TF
Tunde Fadipe
🔥 Very interested
KA
Kemi Adesanya
💬 Needs pricing
MI
Musa Ibrahim
✨ Just replied
Live Activity
🤖
AI replied to Adaeze about product pricing and availability
just now
🚀
Campaign "May Launch" sent to 312 contacts
4 min ago
📸
AI read image from Tunde — research context identified
9 min ago
Signal detected: payment_ready — flagged for team
12 min ago

Sound familiar?

Every African business using WhatsApp faces the same problems — no matter what industry you're in. Ugene solves all of them.

😩

Leads go cold while you sleep

Someone messages at 11pm asking about your service. You see it at 7am. They've already moved on.

📱

You're glued to your phone 24/7

Copy-paste replies. Same questions asked daily. You're a ₦50,000 typist when you should be running your business.

📅

No follow-up = lost sales

They said "I'll think about it." You meant to follow up in 3 days. It's been 3 weeks and they've forgotten you exist.

📊

No visibility on what's happening

How many people messaged this week? How many are hot? How many campaigns actually got replies? You have no idea.

🌎

Western tools don't work here

ManyChat, WATI, Respond.io — all USD pricing, official API fees, no Nigerian context, no Naira payment support.

🤖

Chatbots feel fake and robotic

Customers hate menu-based chatbots. They ask something real and get "Please select option 1, 2, or 3."

We run five completely different businesses on Ugene — bioinformatics education, natural health retail, precision medicine, certification, and consulting. One platform handles all our WhatsApp marketing across every subsidiary. It’s the closest thing we have to a full-time marketing team that never sleeps.

GH
Genomac Holdings
Multi-subsidiary business group · Nigeria
📚 Genomac Institute — Education
🌿 G-Natures — Health Retail
🧬 Precision Medicine — Healthcare
🏆 Certifyer — Certification
💼 Consulting — Services
24/7
AI responds instantly, even at 2am
₦0
Per message fees — unlimited conversations
5-stage
Automated follow-up pipeline per lead
8+
Buying signals detected automatically
100%
Your data stays on your server

Everything your WhatsApp
marketing needs.

Ugene is a complete WhatsApp AI marketing platform — not just a chatbot. Every feature was built for real African business use cases, across every industry.

🤖

Fully Conversational AI Agent

Powered by Anthropic Claude — not buttons or menus. Your agent holds real conversations, answers complex questions, handles objections, and remembers every past interaction. You name it, set its personality, and brief it on your business.

Live ✓
📢

Campaign Blasts

Send bulk WhatsApp messages to any contact segment — all contacts, new leads, warm prospects, specific categories, or a hand-picked list. Human-like delays between sends protect your number. Pause and resume campaigns anytime.

Live ✓
🔁

5-Stage Follow-Up Pipeline

Every contact automatically gets a 21-day AI-written nurture sequence. Day 1 welcome, Day 3 soft nudge, Day 7 free value, Day 14 re-engagement, Day 21 final push. The AI skips stages if they reply and writes each message from your real conversation history.

Live ✓
🔗

Inbound Link Tracking

Create WhatsApp click-to-chat links for specific programmes or campaigns. Each link sets the AI's focus for that contact so someone from your "Real Estate" flyer gets a real estate-focused agent, not a generic one. Short links included.

Live ✓

Buying Signal Detection

The AI automatically detects when a contact is ready to buy, wants pricing, is interested, can't afford it, wants a human, or wants to opt out — and flags them in your dashboard in real time. Know exactly who to call today.

Live ✓
🧠

Admin Briefing System

Chat directly with your AI agent in the Ugene Console to brief it on new promotions, objection-handling strategies, pricing changes, or seasonal campaigns. Multiple briefings active simultaneously — the AI picks the right one per conversation.

Live ✓
👁

Media & URL Intelligence

When a customer sends an image, PDF, or voice note — the AI reads it using Claude Vision and responds intelligently. When they paste a website link, the AI fetches and reads the page content to give a contextual response. No other WhatsApp tool does this.

Live ✓
👥

Group Extraction & Blast

Extract all members from any WhatsApp group as contacts — instantly builds a segmented list from any community you're in. Then blast all groups at once with your campaign message. The fastest way to reach your existing WhatsApp communities.

Live ✓
📚

Product Catalogue

Add all your offerings — courses, services, packages, free resources — with descriptions, prices, durations, and flyer images. The AI knows your full catalogue and pitches the right product for each conversation. Flyers auto-sent when interest is detected.

Live ✓
📊

Live Dashboard & Reports

Real-time visibility on every conversation, hot lead, campaign progress, and signal. Daily automated reports sent to your team at 8am. Full contact management with status tracking from new to warm to hot to enrolled. Know your numbers, always.

Live ✓
💬

Silence Nudge System

When a prospect goes quiet after the AI replies, Ugene sends a gentle follow-up 8–12 minutes later. Human-written, natural, non-pushy. Keeps conversations alive without being annoying. Smart cooldowns prevent over-messaging.

Live ✓
🔒

Your Number, Your Data

Connect any WhatsApp number via QR scan — no new number needed. No per-message API fees. All data stored on your own server, not locked in a foreign SaaS. Fully self-hosted on your DigitalOcean or Railway instance.

Live ✓

Not a chatbot.
A real marketing agent.

Most WhatsApp tools are just button-menu chatbots dressed up. Ugene is powered by Anthropic Claude — the same AI that runs in top enterprise products. Your agent actually reads, understands, and responds like a knowledgeable marketing professional would.

📖

Full conversation memory

Reads the entire conversation history before every reply. Never re-introduces itself, never re-asks answered questions.

🎭

Custom name and personality

Name your agent anything. Brief it with your brand voice, your tone, your selling style. It becomes yours.

🌐

URL + image + PDF reading

Sends a course page link? AI reads it. Sends a question via image? AI reads that too. Sends a brochure PDF? Understood.

Human-like typing delays

AI waits for the user to finish typing before replying. Simulates real typing time based on message length. Feels human.

👋

Graceful human handoff

When a contact requests a human or is clearly ready to pay, the AI flags them instantly with a generated summary and hands over cleanly.

Payment Ready
Interested
Needs Pricing
Thinking
Wants Human
Can't Afford
Opt-Out
Anthropic Claude
whatsapp-web.js
Node.js
SQLite
Socket.io
U
Ugene — AI Agent
Online · Typing…
Hi, I want to know about your bioinformatics courses. I just finished my BSc in Biochemistry
10:14 AM
Hi! 👋 Congrats on finishing your BSc — Biochemistry is actually a perfect foundation for bioinformatics.
10:14 AM
Quick question — are you thinking about going into research, or more into industry and data roles? That'll help me point you to the right programme.
10:14 AM
Honestly both, but I really want to get into cancer genomics research
10:16 AM
Cancer genomics is one of the most exciting areas right now — and your Biochem background is a genuine advantage 🧬
10:16 AM
Based on what you've told me, I'd point you to our Applied Genomics Talent Launchpad. It covers NGS pipelines, variant calling, and has a cancer genomics module. Graduates get placed directly into research.
10:17 AM

No lead falls through
the cracks. Ever.

Every contact gets a 21-day AI-written nurture sequence automatically. AI writes each message based on your conversation history and active programmes — not generic templates.

👋
Day 1

Welcome & Details

Introduce the programme, answer initial questions, set expectations

💬
Day 3

Soft Nudge

Gentle check-in, address common objections, reiterate key value

🎁
Day 7

Free Resource

Share something genuinely useful — builds trust and keeps you relevant

🔥
Day 14

Re-engagement

Fresh angle, new value prop, urgency if there's a deadline or cohort

🚀
Day 21

Final Push

Last chance message, FOMO if relevant, clear next step to enrol

✓ AI skips stages if the contact replies  ·  ✓ Messages written from real conversation context  ·  ✓ Fires automatically on schedule

Live in under 10 minutes

No complex integrations. No tech team needed. Connect, brief, and go.

1

Connect your WhatsApp

Scan a QR code with any WhatsApp number you already own. No new number needed, no Meta business account required.

2

Add your catalogue

Enter your products, services, or programmes. The AI reads everything and knows exactly what to sell and how to answer questions about it.

3

AI sets itself up for your business

Chat with Ugene's onboarding AI. Tell it what your business does and it configures your agent's name, personality, and briefing automatically. No technical setup needed.

4

Launch and let it work

Import contacts, launch your first campaign, and watch leads and replies come in. Your AI handles every conversation while you focus on the ones that matter most.

Any business.
Any industry.

WhatsApp is the primary customer channel for African businesses. If your customers message you there, Ugene turns those conversations into results — automatically.

🎓

EdTech & Training

Enrol students, answer curriculum questions, follow up with applicants automatically

🏠

Real Estate

Qualify leads, share property details, book site visits, follow up with buyers

🛒

E-commerce

Handle orders, answer product questions, send tracking, win back abandoned carts

💼

Coaching & Consulting

Book discovery calls, share service packages, convert enquiries into paying clients

🏥

Healthcare

Book appointments, answer patient questions, send reminders and follow-ups

🎟

Events & Ticketing

Sell tickets, answer event FAQs, send reminders, capture attendee data

💰

Financial Services

Qualify loan applicants, explain products, collect documents, schedule calls

🌎

Any WhatsApp Business

If your customers are on WhatsApp, Ugene gives you an AI agent who handles them brilliantly

The only WhatsApp marketing AI
built for African businesses

Western tools charge per conversation in USD and weren't built for how African businesses operate. Ugene is different at every level.

Feature Ugene 🇳🇬 Nigeria ManyChat 🇺🇸 USD WATI 🇺🇸 USD Respond.io 🇺🇸 USD
Monthly price ₦7K–₦150K $15–$299 (₦25K–₦500K) $49–$299 (₦82K–₦500K) $79–$299 (₦132K–₦500K)
Per-message API fees ✓ Zero — unlimited ✗ Yes — per conversation ✗ Yes — per conversation ✗ Yes — per conversation
Real AI conversations ✓ Claude AI — fully conversational ✗ Basic flow builder ✗ Limited AI ✗ Basic AI
Reads images & PDFs ✓ Claude Vision ✗ No ✗ No ✗ No
Reads website URLs ✓ Full page content ✗ No ✗ No ✗ No
5-stage follow-up pipeline ✓ AI-written, automatic ✗ Manual sequences only ✗ Basic sequences Partial
Buying signal detection ✓ 8 signals, real-time ✗ No ✗ No ✗ No
WhatsApp group extraction ✓ Full group blast ✗ No ✗ No ✗ No
Naira pricing & payments ✓ Built for Nigeria ✗ USD only ✗ USD only ✗ USD only
Self-hosted — your data ✓ Your server, your control ✗ Their cloud ✗ Their cloud ✗ Their cloud

No serious competitor is building this for Africa

The gap is real and the window is now. In 12–18 months this market will have competition. The businesses that start using AI marketing automation on WhatsApp today will have an insurmountable advantage over those who wait.

Simple, honest Naira pricing

No hidden API fees. No per-message charges. Pay once, send unlimited messages.

🎉 Beta pricing — 30% off regular rates for founding clients

14-day free trial on Starter and Growth — no card required

Starter
7,000/mo
Regular: ₦10,000/month
Beta price
Perfect for solo business owners getting started with WhatsApp automation.
  • 1 WhatsApp number
  • AI auto-replies (unlimited)
  • Up to 500 contacts
  • Campaign blasts
  • Basic follow-up pipeline
  • Catalogue up to 10 items
  • 14-day free trial included
Start free trial
Pro
35,000/mo
Regular: ₦50,000/month
Beta price
For businesses running high-volume campaigns and multiple team members.
  • Up to 3 WhatsApp numbers
  • Unlimited contacts
  • Everything in Growth
  • Multiple AI agents
  • Custom agent name & personality
  • Priority support
  • Advanced reports & analytics
  • Annual plan: 2 months free
Get started
Enterprise
Custom
For agencies, EdTechs, banks, and large organisations needing a fully customised deployment.
  • Unlimited WhatsApp numbers
  • White-label (your brand)
  • Multi-workspace / multi-team
  • Custom AI training
  • Dedicated server setup
  • SLA & uptime guarantee
  • Official WhatsApp API option
  • Full onboarding & training
Talk to us on WhatsApp →

Annual plan available on all tiers — pay annually, get 2 months free (17% saving)

Built to grow with you

We're just getting started. Here's what's on the roadmap — and founding clients get early access to everything.

Phase 1 — Live Now

WhatsApp Marketing AI

  • AI agent (Claude-powered)
  • Campaigns & blast
  • 5-stage follow-up pipeline
  • Inbound link tracking
  • Group extraction & blast
  • Signal detection (8 types)
  • Media & URL reading
  • Admin briefing console
  • Multiple AI agents per account
  • AI-powered onboarding
  • Multi-workspace (agencies)
  • Live dashboard & reports
Phase 2 — Coming Soon

Sales & Team Inbox

  • Team inbox collaboration
  • Deal tracking & CRM view
  • Human handoff workflow
  • Paystack billing integration
  • Advanced analytics dashboard
  • Webhook integrations (CRM/email)
Phase 3 — Next Quarter

Operations & White-Label

  • Agency white-label support
  • Super-admin for agencies
  • Appointment scheduling AI
  • Order & delivery management
  • Invoicing & payment collection
  • Client workspace management
Phase 4 — Future

Voice & Mobile

  • Voice call automation (AI)
  • Africa's Talking integration
  • Mobile admin app (iOS/Android)
  • Official WhatsApp API option
  • AI model fine-tuning
  • Cross-platform (Telegram, IG DM)
14-day free trial · No credit card required · Live in 10 minutes

Every business deserves an
AI marketing agent on WhatsApp

Every day you manage WhatsApp manually, you're losing leads to businesses with AI working for them around the clock. Start your free trial today — any business, any industry.

🚀 Start free — 14 days, no card needed 💬 See a live demo on WhatsApp

Built in Nigeria 🇳🇬  ·  Powered by Anthropic Claude  ·  Your data stays yours